Top Apparel & Fashion Websites in Zimbabwe

Name: Top websites in Zimbabwe (Apparel & Fashion)
Creator: Semrush
License: https://xem.jsdata.me/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Zimbabwe, Updated October 2026

October 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

shein.com

165.21K

18.45%30.49K

81.55%134.72K

↑53.62%

↑76.95%

Direct

threads.com

107.82K

16.9%18.22K

83.1%89.6K

↑122.23%

↑443.94%

Social

mrp.com

35.19K

14.51%5.11K

85.49%30.09K

↑526.99%

↓23.94%

Search

truworths.co.za

19.9K

8.85%1.76K

91.15%18.14K

↑1,354.53%

↑116.23%

Search

amrod.co.za

10.13K

100%10.13K

-

↑11.12%

↓12.93%

Direct

hm.com

6.85K

24.17%1.66K

75.83%5.19K

↓27.72%

↑123.91%

Search

crocssa.co.za

2.98K

14.78%440

85.22%2.54K

↑510.04%

↓12.86%

Search

oldkhaki.co.za

2.53K

26.16%661

73.84%1.87K

↓26.73%

↑435.6%

Search

zara.com

2.06K

100%2.06K

-

↓85.45%

↑84.13%

Direct

superbalist.com

1.69K

100%1.69K

-

↓86.33%

↑46.59%

Search

asos.com

1.54K

100%1.54K

-

↓68.5%

↓55.53%

Direct

shein.co.uk

1.51K

100%1.51K

-

↓52.92%

↓35.4%

Direct

next.co.uk

1.45K

100%1.45K

-

↓79.8%

↑185.68%

Search

dailysale.co.zw

1.43K

100%1.43K

-

↑77.83%

↓83.44%

Search

cottonon.com

1.19K

100%1.19K

-

↑3.4%

↑1.49%

Search

zando.co.za

879

100%879

-

0%

↑20.08%

Direct

aldoshoes.co.za

830

33.73%280

66.27%550

0%

↑93.45%

Paid

blancheporte.fr

801

100%801

-

0%

Direct

pullandbear.com

767

35.72%274

64.28%493

↑54.95%

↑116.61%

Direct

underarmour.com

699

100%699

-

↑57.43%

↑122.75%

Direct

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Key Insights on Top Apparel & Fashion Websites in Zimbabwe on October 2026

As of October 2026, shein.com leads Apparel & Fashion in Zimbabwe with 165.21K monthly visits. Its audience skews mobile-first (18.45% desktop / 18.45% mobile), and traffic is up month over month 53.62% and up year over year 76.95%. threads.com holds second with 107.82K visits and a mobile-leaning mix (16.9% desktop / 83.1% mobile), while mrp.com ranks third with 35.19K visits.

Across the leaders, poshmark.com is the most mobile-first (100% of visits), whereas amrod.co.za is the most desktop-reliant (100%). Momentum favors truworths.co.za in the latest month (1,354.53%), while fashionnova.com shows the steepest pullback.

Acquisition patterns also differ: shein.com is driven primarily by search, shein.com by direct, and shein.com by referral; overall, 67 of the top 100 sites are direct-led, 29 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Zimbabwe